Mexico's Secretary of Gobernacion, Fernando Francisco Gomez Mont Urrueta, is preparing to address Mexican and US border leaders and officials at the upcoming Border Trade Alliance's (BTA) conference on Tuesday, February 24, 2009. President Calderon's second in command and chosen leader to head Mexico's internal policy, national security, political parties, NGOs and relations with state and municipal governments will draw a huge audience eager to listen to his vision and agenda in taking on public safety concerns. Leaders will be able to interact with the Secretary to voice their concerns. This conference, a forum of cooperation aimed at finding solutions to public safety concerns with respect to North American cross-border trade, will serve as an important bridge to bring citizens and decision-makers together in the form of various forums and keynote presentations. The conference's agenda headlined by Secretary Gomez Mont Urrueta, will also feature Ms. Leslie A. Bassett, Chargé d'Affaires ad interim, American Embassy in Mexico, Senator Luis Alberto Villarreal Garcia, President of the Senate's North American Foreign Relations Committee, the mayors of McAllen, TX, Nogales, AZ, Reynosa, Matamoros, security experts, trade experts, and other US leaders.
Border Trade Alliance Presents:
Conference Description
By participating in this conference, attendees will have the opportunity to network with other border communities and learn about how the challenge of public safety is impacting their local economies and what is being done about it. In addition, learn first hand from federal authorities about the strategies being implemented to safeguard the economy.

The attendees will also have the opportunity to provide direct input to the different BTA leaders that will be providing recommendations to the new US administration regarding the current challenges of cross-border trade and the need to improve efficiency.
Conference Description
  • Identify the current challenges the border is facing in regards to public safety
  • Identify three recommendations to both federal governments to address a balance between trade and public safety
  • Conduct a current assessment of the trade relationship between Mexico and the United States from the private sector's perspective to present to the new US administration
  • For the participants to be informed about what current strategies are being implemented along the border and what tools are at their disposal
Conference Cost
BTA Members US$250 + TAX
Non Members US$300 + TAX
-Fee includes meals, conference materials and activities.
-Fee doesn't include hotel, air transportation.

For Conference Registration and Information:
  Call Toll Free
USA: 1877 864 8528
Mexico: 01 800 170 1010		   Call Collect
+52 (614) 4148640
+52 (614) 4148640
www.mexico-now.com

For Online Registration



For hotel reservations:
Hotel Nikko Mexico
Campos Eliseos 204 Polanco Chapultepec
Mexico D.F.
Ph: +52 (55) 5283 8700
www.hotelnikkomexico.com

For preferential hotel rates, use the reference code:
BORDER TRADE ALLIANCE

Conference Logistics and Coordination by:
mexico-now

Conference Agenda
Monday February 23 - (7:00pm - 9:00pm)
REGISTRATION & COCKTAILS
Tuesday February 24 - (8:00am - 4:30pm)
8:00AM - 9:00AM    Registration & Continental Breakfast
9:00AM - 9:20AM    Opening Remarks
Invited Speaker:
Sen. Gustavo Enrique Madero Muñoz, President, Mexican Senate
9:30AM - 10:40AM    Security: Roads & Rails
Moderator:
Eduardo Aspero, President, AMTI
Invited Panelists:
James Kniestedt,Vice President for Security, KCSM
John Baird, General Manager, Freightwatch Mexico, S.A. de C.V.
Jorge Cardenas Romo, President, CANACAR
10:45AM - 11:15PM    Secretary of Gobernacion
Invited Speaker:
The Honorable Fernando Francisco Gomez Mont Urrueta, Secretary of Gobernacion, Mexico
11:20AM - 12:30PM    Security: International Trade
Moderator:
Al Zapanta, President & CEO, US-Mexico Chamber of Commerce
Invited Panelists:
Mario A. Sanchez Montemayor, President, Nuevo Laredo Custom Brokers Association
Anne Crews, VP Government Relations, Mary Kay, Inc.
Lucinda Vargas, General Director, Juarez Strategic Plan Association
12:35PM - 1:00PM    Keynote
Invited Speaker:
Leslie A. Bassett, Chargé d'Affaires ad interim, American Embassy in Mexico
1:00PM - 2:00PM    Lunch
2:05PM - 3:45PM    Security: Border Gateways
Moderator:
Hon. Richard F. Cortez, Mayor, City of McAllen, TX
Invited Panelists:
Hon. Octavio Garcia-Von Borstel, Mayor, City of Nogales, AZ
Hon. Oscar Luebbert Gutierrez, Mayor, Reynosa, Tamaulipas
Hon. Erick Silva Santos, Mayor, Matamoros, Tamaulipas
Hon. Ramon Garza Barrios, Mayor, Nuevo Laredo, Tamaulipas
Hon. C. Jorge Ramos Hernandez, Mayor, Tijuana, Baja California
3:50PM - 4:10PM    Security: Sonora State Actions and Results in Security
Invited Speaker:
Remigio Martinez Cantu, Security and Technology Coordinator, State of Sonora
4:15PM - 4:35PM    Security: House of Representatives
Invited Speaker:
Rep. Juan Francisco Rivera Bedoya, President, Public Safety Commission, House of Representatives, Mexico
4:40PM - 5:00PM     Security: Law Enforcement
Invited Speaker:
William D. Newell, Special Agent in Charge, ATF
5:00PM - 5:20PM    Moving Forward: Foreign Relations
Invited Speaker:
Sen. Luis Alberto Villarreal Garcia, President, North American Foreign Relations Committee, Senate, Mexico

This conference agenda is subject to change
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